Most female entrepreneurs in Indian cities were quick to change their business model and predict their operations will survive after the coronavirus pandemic ravaged revenues, according to a new study.
Bain & Co Google, and AWE Foundation surveyed almost 350 women entrepreneurs and small businesses and found that 54 per cent had already made business shifts -- including new products or services -- and another 24 per cent planned to change by December. About 90 per cent said they believe they will survive the crisis.
Covid-19 had a disproportionate impact on women all over the world. In India, which has a vast gender gap across almost all social indicators, women are even more vulnerable. The South Asian nation has as many as 16 million women-owned businesses, fewer than 20 per cent of all enterprises, with most of them largely single-person operations, making survival
No comments:
Post a Comment